Greg McKeown

It is so hard to focus and to be yourself in this era of infinite choices and constant prompts for attention, social media, unnecessary events and quantity over quality. How to say no?? If you at any point felt you needed to withdraw and close out the world, you were NOT wrong! It’s OK to reclaim YOUR time, YOUR space, and to limit what disturbs you. If so little is deserving of your attention, and so little is truly fulfilling, it is OK to just focus on those things…we are much happier for it.

Have you ever:
• found yourself stretched too thin?
• simultaneously felt overworked and underutilized?
• felt busy but not productive?
• felt like your time is constantly being hijacked by other people’s agendas?

If you answered yes to any of these, the way out is the Way of the Essentialist.

Essentialism is more than a time-management strategy or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so we can make the highest possible contribution toward the things that really matter.

By forcing us to apply more selective criteria for what is Essential, the disciplined pursuit of less empowers us to reclaim control of our own choices about where to spend our precious time and energy—instead of giving others the implicit permission to choose for us.

Essentialism is not one more thing—it’s a whole new way of doing everything. It’s about doing less, but better, in every area of our lives.